Following the pace of AI advancement can make you feel like the Blown Away Guy from the old Maxell commercials. Tech leaders and influencers tell us to expect artificial superintelligence in the next year or so, even doubling down on inevitability by moving up their timelines. The world is cooked. This perceived inevitability, combined with uncertainty, is leaving many people on edge, and rightly so. If all the things the tech bros hope for come true, humanity is in a terrible spot.
All is not lost. The over-the-top predictions we are bombarded with daily often equate to nothing more than performance art. The tech media frequently parrots perspectives from people who have a vested interest in selling us stuff. I mean, after all, why would they embellish or lie!???
In early April, the AI 2027 thingy was making the rounds. For those unfamiliar, you are in for a treat. The result answers what would happen if you locked a few tech bros in a conference room for a day, depriving them of any reality and oxygen.
Are the scenarios outlined in AI 2027 impossible? Certainly not. This sort of fast takeoff scenario is possible, but it’s highly unlikely. I predict the whole AI 2027 thing will start looking pretty silly in late 2025 or early 2026.
With all this endless AI advancement hype, I was happy to see a new article by Arvind Narayanan & Sayash Kapoor titled AI as Normal Technology. This article doesn’t talk about how AI displaces the human workforce or about a super-intelligent AI taking over the world, but rather about how AI becomes a normal technology that blends into the background of our daily lives.
They also touch on a few other topics, such as overregulation. I also believe that any regulation should be specific and targeted at use cases, not painting with broad strokes. This specificity wouldn’t allow for regulatory capture or weaponization of the regulations. The tech leaders are right that regulation can stifle innovation. By targeting regulations in this way, we can protect people without stifling innovation.
It’s a good read that’s well thought out and researched. For anyone mainlining AI hype, this is an essential read. The scenarios in the AI as Normal Technology article are far more likely than the AI 2027 one, by far.
Questioning The One True Faith
Starting in early 2023, I added a slide with the following image to my presentations. This is because any criticism of advancement was seen as an affront to a spiritual belief, and since I didn’t believe that LLMs would lead to AGI or ASI, I must hate the technology outright. This couldn’t be further from the truth.
Saying that LLMs won’t become ASI isn’t a blasphemy that requires self-flagellation afterward. We don’t need AGI or ASI for these tools to be effective. We can and are using them to solve problems today. People are using them to augment their jobs today. So, why turn AI beliefs into a religion? People are acting like questioning any part of the narrative makes someone a non-believer or some disconnected fool. The reality is that not questioning the narrative or exercising any skepticism is what makes someone a fool. A gullible fool at that.
The reality is that not questioning the narrative or exercising any skepticism is what makes someone a fool.
There’s a strange group that thinks belief is required for AI to create a utopia, but the reality is that facts don’t require belief. It’s ancient wisdom from five minutes ago that we’ve seemed to have forgotten in the vibes era.
I believe what we encounter here is a problem in perception caused by both our environment and us.
Environment
In the book Nexus by Yuval Noah Harari he describes the witch hunts as a prime example of a problem that was created by information, and was made worse by more information. For example, people may have doubted the existence of witches, having not seen any evidence of witchcraft, but the sheer amount of information circulating about witches made their existence hard to doubt. We are in a similar situation today with beliefs in AI advancement. This is made worse because the systems we use today reduce the friction in information sharing, making it much easier to get flooded with all sorts of information, especially digital witches.
We humans also gravitate toward information that is more novel and exciting. It’s the reason why clickbait works. However, novel and exciting information often doesn’t correlate with the truth or reality. As Aldous Huxley pointed out in Brave New World Revisited, “An unexciting truth may be eclipsed by a thrilling falsehood.” We are in this situation again. The vision of near-term artificial superintelligence is exciting and novel, even when people talk about it destroying humanity. AI, thought of as normal technology, as Narayanan and Kapoor put it, is boring by contrast, despite being more realistic.
This condition was the same back in the times of the witch hunts as well. The belief that witches were roaming the countryside looking to corrupt everyone, meaning you had to use your wits and your faith to defend yourself is a lot more novel and exciting than acknowledging that life really sucks because of the lack of food and indoor plumbing.
But then, there’s another strange type of information we gravitate towards: people telling us what we want to hear.
Ah, yes. Evals as taste. Vibes above all. Skills inessential.
We have allowed the people selling us stuff to set the tone for the conversation on the future. These people have a vested interest in selling us on a certain perspective. It’s like taking advice on a car’s performance and long-term viability directly from the mouth of the car salesman instead of objective reality. I wrote about this last year, saying that many absurd predictions were nothing more than performance art for investors. The tech media needs to step up and start asking some real questions.
Many of the influencers and people on social media are parroting the same perspective as the people selling us stuff because of audience capture. Audience capture, for those unfamiliar, is the phenomenon where an influencer is affected by their audience, catering to it with what they believe it wants to hear. This creates a positive feedback loop, leading the influencer to express more extreme views and behaviors. People get more likes and clicks by telling people more exciting things, as Huxley mentioned. So, there’s a perverse incentive for doing so.
Lack of Reflection
One of my biggest concerns is that we’ve lost our ability to reflect. Many things we believe are silly upon reflection. Unfortunately, our current information environment conditions us to reward reaction over reflection. Until we address this lack of reflection, we’ll continue to be fooled in many contexts, not least of which is the pace of AI advancement.
Benchmarks
Many of the benchmarks that people use for AI are not useful in real-world scenarios. This is because the world is a complicated place. Benchmarks are often not very useful in real-world scenarios due to additional complexities and edge and corner cases that arise in real-world use. Even small error rates can have significant consequences. But don’t take my word for it, take it from Demis Hassabis. “If your AI model has a 1% error rate and you plan over 5,000 steps, that 1% compounds like compound interest.” All of this adds up to much more work, not superintelligence next year.
Us
Fooling Ourselves
We have a tendency to fool ourselves easily. As I’ve said many times, we are very bad at constructing tests and very good at filling in the blanks. The tests we create for these systems end up being overly simplistic. Early on, people tested model capabilities by asking for recipes in the style of Shakespeare. Hardly a difficult test, and easily impressive.
This condition is also why every time a new model is released, it appears immediately impressive, followed by a drop-off when reality hits. Sometimes, this has increased problems, such as OpenAI’s o3 and o4-mini models hallucinating at a higher rate than previous models.
We are also easily fooled by demos. Not realizing that these things can be staged or, at the very least, conducted under highly controlled conditions. In these cases, variables can be easily controlled, unlike deployment in the real world.
Oversimplification
We humans tend to oversimplify everything. After all, almost half of the men surveyed thought they could land a passenger plane in an emergency. This oversimplification leads us to underestimate the jobs that others do, possibly seeing them as a task or two. So, when ChatGPT passes the bar exam, we assume that lawyers’ days are numbered.
This oversimplification is also exploited by companies trying to push their wares. This claim is more absurd performance art. No, there will not be any meaningful replacement of employees next year due to AI. The reality is that most jobs aren’t a task or two but collections of tasks. Most single-task jobs have already been automated. It’s why we don’t see elevator operator as a current career choice.
Being Seen as Experts
Many people seek content to share to be seen as experts. If you don’t believe me, have you logged in to LinkedIn lately? This adds to the massive amounts of noise on social media platforms. However, it’s often just parroting others.
This also extends to the tech media. I wish these people would start adding a modicum of skepticism and asking these people hard questions instead of writing articles about model welfare and how we should treat AI models. But once again, novelty over reality.
Conclusion
We are witnessing people attempting to shape a future with vibes and hype. This is the opposite of evidence. It certainly doesn’t mean their future vision is wrong, but it sure as hell means it’s a lot less likely to happen. Reality is a lot more boring than dystopian sci-fi.
I do believe that these tools can be disruptive in certain situations. If we are being honest, I feel much of the disruption is happening in all the wrong areas: creative arts, entertainment, music, etc. We’ve already seen these tools disrupt freelance marketing and copywriting jobs. These areas are disrupted because the cost of failure is low. There will even be niches carved out in more traditional work, too. So, even without AGI and ASI, disruption can still happen.
However, the predictions made over the past few years have been silly and absurd. If you believed many of the people peddling these views, we should be exploring universal basic income right now due to all of the job displacement by AI. But that’s certainly not the case. Many of these same people resemble doomsday cult leaders preaching the end of the world on a specific date, only to move the date into the future because of a digital divine intervention. The reality is, this is vibe misalignment. This is not only going to continue, but increase before it levels out, because investors don’t invest in normal or boring.
Let’s all take a breath, reflect, and maintain our sanity.
One of the oft-repeated talking points erupting from the mouths of futurists and tech leaders alike is claiming that things will cost nothing in the future. As if we are to believe all of these people are in the business of making something for nothing. The entire claim is a gross absurdity that charlatans like Ray Kurzweil conjured out of thin air, and others parrot at every opportunity. This claim is made with such confidence that it is rendered self-evident, and to question it means you are an out-of-touch dolt lacking the religious fervor necessary to create the techno-utopia.
But these responses are a smokescreen to dispel the very rational questions this claim evokes. None of these people can explain exactly how this will work in practice or are willing to admit just how bad things will get, which seem like consequential details to omit considering the plan to rework the social contract of most of the world.
The claim promises us a Fully Automated Luxury Communism (FALC) where all of our needs are not only met but propels us into a life of luxury. However comforting the concept, the reality may be closer to Fully Automated Digital Breadlines (FADB). I know, how dare I poo-poo the utopia.
The False Choice
We are often given a false choice. We are told that if we don’t allow companies carte blanche to raw-dog technology all the way to utopia, then humanity will vanish. Either grow or die, as the mantra goes. Given this, a minuscule number of people are trying to rework the social contract and reimagine society without society’s input.
We can have cures for cancer and other illnesses without destroying art, stealing people’s work, or removing humans from the creative process. However, curing cancer is a hard problem, and imitating humans is easy. So we get AI slop machines instead of cures for Alzheimer’s.
Maybe I’m just an idiot, but I fail to see how LLMs will make humans immortal. Immortality is one of the many promises if we only just let it happen, even though there’s absolutely no evidence for this.
Also, if you read Andreessen’s Techno Optimist Manifesto from October of 2023, you may notice his crediting of Filippo Tommaso Marinetti, the author of the Fascist Manifesto. Marinetti was a futurist, but his position as a futurist and someone who had complete disregard for the past led him to embrace fascism as a logical vehicle for technocracy.
Don’t get me wrong, there’s plenty in Andreessen’s manifesto that I agree with. We are a society built on technology, and this has brought some of our greatest achievements. There certainly are regulations that seem pointless and get in the way. There are groups inside organizations that have become politicized and create unnecessary obstacles. I also agree with the critique of communism. These are all true. However, Adreessen’s mistake assumes that multiple things can’t be true simultaneously.
Even though these are extreme views that some have labeled techno-authoritarianism, understand that they are the average view of the e/acc community. Andreessen also invokes the perils of communism multiple times while also driving humanity into techno-communism, but to each their own, I guess.
I love technology and believe, as Andreessen does, that technology will deliver the best future. It’s because of technological advancement that we’ll cure cancer and reduce suffering around the world. However, I don’t believe a better society results from discarding ethics and principles and disregarding voices different from our own in the pursuit of generating a cornucopia of innovation porn. We in technology seem to constantly make this mistake, only to be disappointed by our ignorance of the complexities of the real world and the jobs and perspectives of others.
Ethics and principles aren’t obstacles or roadblocks. They are guideposts that ensure what we build aligns with our values and vision of the world we want to create. We, in this case, meaning society as a whole and not just a couple of dudes sharing technology with their friends.
The Claim
If you have escaped these claims, here’s a recent example from Marc Andreessen below.
You read that right. We need to hurt you before we can help you. It’s the sort of pitch you’d hear from a sadistic boyfriend who insists he needs to tear a partner down before building them back up. The we have to break it before we can fix it mantra is applied to almost everything, including humans and the environment. This is the core premise of the Effective Accelerationist (e/acc) movement.
But Andreessen is hardly the only one making these claims.
That’s right, Google is in the business of giving you things for free. We’ve learned this lesson a long time ago. Yes, Google makes its money off of ads for its “free” services. However, in a future where things are worth nothing and people don’t have an income stream, it seems likely that advertising budgets will be zero as well.
I blame much of this on Ray Kurzweil. For years, he’s been peddling this nonsense. I addressed this very same claim in my post on his latest book in the “Things Will Cost Nothing” and “Jobs and Wages” sections of the article. Despite this, I wanted to explore this topic further.
These people claim we shouldn’t worry about losing our jobs to AI because AI will make companies so good that goods and services will essentially be cheap or free. But both on the surface and upon reflection, the claim is absurd.
Nobody can describe exactly how this is supposed to work other than sprinkling everything with AI magic. When someone does make an attempt, like Ray Kurzweil, for example, the explanations make no sense, don’t address the questions, and highlight how little about the real world these people know.
For years, I’ve been pushing back against the phrase, “AI won’t replace people. People with AI will replace people without.” This is just patently false. The moment AI is good enough to take our job, it will. I mean, it doesn’t even have to be that good.
So, no job, no income. This is our baseline. It doesn’t matter how cheap things get if you have zero.
But AI, Tho
Before we get too far, let’s address the counterargument. For all the issues I’m about to raise, the answer is, “But AI, tho.” The response involves invoking the name of AI like a magician conjuring a spell. We are told that AI will be so great and powerful, rising to the status of deity, and no matter what the encountered issue, AI will figure it out. But merely spouting an incantation doesn’t make it a reality.
This answer is a complete copout that leaves the questioner unsatisfied. Whenever someone invokes the But AI, Tho defense to real questions, continue to ask them for more specifics. Don’t allow the oversimplification of a vast and complex problem space. AI isn’t god, and they aren’t prophets.
The “Sucks To Be You” Gap
Remember, we need to be broken before we can be fixed. This means there will be a gap between the damage incurred and any mitigation strategies. I call this the Sucks To Be You gap. There is no telling how long this gap will stay open or what mitigations will be implemented to remedy it.
Unemployment is unlikely to hit something like 90% all at once. This would mean that early people displaced by automation would be the most harmed since they would be unable to support themselves and their families and have no real recourse for their situation. How long will this drag out? My guess is years, possibly a decade or more, depending on how slow the adoption is and any difficulties implementing mitigations.
The amount of harm caused by this gap is unfathomable. This gap brings pain, suffering, and death. If you think I’m being dramatic, think about it for a moment. Imagine the mental toll this takes on someone trying to provide for themselves and their family. This isn’t a matter of re-skilling. Even if people did re-skill, the competition for remaining jobs would be astronomical, with thousands of applicants for a single position. This isn’t p(doom) it’s p(shit).
It’s easy to see how self-harm could result from this situation, but that’s not the only scenario where mortality is concerned. Not working leads to a lack of benefits, meaning you can’t make co-pays on doctor visits and prescriptions. This doesn’t include all of the potential harm from algorithmic decision-making mistakes. Deaths will result, and we know this because we’ve seen it happen on a smaller scale with people not being able to afford insulin.
No Intelligence Explosion
All of the claims of a near-future techno-utopia are predicated upon an intelligence explosion. This is the condition in which AIs will recursively improve, creating even better AIs that morph into superintelligence. Advocates claim this attainment of superintelligence fuels this world of comfort and abundance. But what if it doesn’t manifest this way? What if we get the Diet Coke of AGI? Just one calorie, not intelligent enough.
The assumption is that superintelligence brings massive productivity gains, but what if, instead, we get algorithms that are purely good enough, leading to human workers being displaced and productivity staying relatively the same? For example, an agent can work 24 hours a day, but what if that 24-hour-a-day agent produces the same productivity as a human working 8 hours a day? This could happen because of needing to account for errors, wait times for additional reasoning, running tasks multiple times, and other issues relating to the complexities of seemingly simple tasks. It’s easy to see how this can stretch out when we factor in additional difficulties of completing complex tasks.
This human replacement could result in cost savings but would be far from driving costs to zero. Also, this would be less of a complete human replacement and more of a human staff reduction. Now, you have a displaced workforce and a company with similar productivity. This doesn’t seem like a recipe for a utopia. It’s a recipe for problems.
This is a very real possibility, especially given all of the hype around LLMs. I know everyone is losing their mind about DeepSeek at the moment, but I don’t believe LLMs are a path to AGI, much less ASI. However, it’s important to realize that we don’t need this level of intelligence to apply these technologies to specific tasks successfully. It’s entirely feasible that a company would take a shitty LLM with repeatable failures over a human worker if they could save money.
What’s The Point of Things Costing Nothing?
I’m not sure anyone gets out of bed in the morning with dreams of creating a company that delivers goods and services that cost nothing. It’s even absurd to say out loud, so you might wonder why people at the largest companies in the world are making this claim. Investors are the same way. Nobody is investing in a company so they can deliver zero-cost goods and services. In the Sucks To Be You gap, the first affected suffers the most harm, but the opposite happens with companies.
Nobody is investing in a company so they can deliver zero-cost goods and services.
Tech leaders and investors aren’t considering what happens to their companies after this so-called intelligence explosion. They are thinking of all the money they will make leading up to it. This is why these staunch capitalists are so comfortable forcing everyone into techno-communism. Now that I think of it, the thought of an algorithmic Stalin hunting kulaks is terrifying.
Stagnation
Counterintuitively, this condition could lead to stagnation. The very opposite of what proponents claim. This doesn’t strike me as a competitive environment where companies and people are stepping up to create new solutions due to a lack of incentives. I guess someone could make the argument that people’s lives will suck so bad that they’ll be incentivized to create something better. Fair enough, but it seems like these bigger initiatives would cost more money, putting them out of reach by these very people. Not to mention, this is an odd flex for the techno-utopians. “Your life will suck so bad you’ll be dying to create something better.”
The price of stagnation for a majority of the population is that they remain in the mire of the Sucks To Be You gap for a much longer time. Even if basic necessities are met, it will be miles away from a good life, much less luxurious.
Things Will Still Cost Something
The core premise of the argument that things will be zero or low cost is absurd on its face, so much so that it’s remarkable that nobody seems to push back. A whole host of things won’t be free or low-cost. Consider rent and property, the means to generate electricity, medical treatments, and, most importantly, food. Even extracting and refining raw materials is going to cost something. Imagine being monitored every moment with everything in your home subscription-based, requiring a micro transaction for nearly everything you do. Now, that’s the utopia we’ve all dreamed of!
Regarding food, Kurzweil claims that advancements in vertical farming will make abundant, nutritious food freely available. This highlights Kurzweil’s cluelessness on a variety of topics. Vertical farming took a hit last year, making MIT Technology Review’s list of the worst tech failures of 2024. Score another “L” for Kurzweil.
As I mentioned, companies and investors aren’t in the business of giving things away for free. These companies will adjust to the conditions imposed upon them. When have we ever seen a company that gets hit with higher taxes or additional tariffs responding with, “Well, sucks to be us. I guess we’ll have to make less money now.”
This condition may level out at some point. After all, if nobody has any money to buy your products, that’s not a good business strategy either. I’m saying that this leveling out could take some time, especially if a segment of the population continues to remain employed.
New Risks
New architectures, technologies, and automated processes will bring new risks. Due to our complete dependence on these systems, these risks will have a much larger direct impact. The vertical farming example is instructive because it raises new risks and considerations. For example, damage can spread quickly in these new architectures, creating cascading failures.
In reality, the company’s lettuce was more expensive, and when a stubborn plant infection spread through its East Coast facilities, Bowery had trouble delivering the green stuff at any price.
And this is just one of the many potential examples. Whenever potential challenges such as this are raised, the But AI, Tho defense is invoked as some sort of benevolent deity here to deliver our salvation and absolve us from our sins. “AI will just figure it out.” This is not an answer.
Techno-Communism and Techno-Welfare
Let’s acknowledge that these companies aren’t willing to part with their money. It’s not like they will be so successful that they’ll start sharing their profits with us. Even if they half the cost of goods and services or even reduce by 90%, we’ve got zero dollars, which makes these cheap necessities still out of reach. This begs a couple of questions.
How do companies make money from people who don’t have any?
It seems unlikely to be profitable in this environment, so companies raise prices for those who can afford their products to cover gaps. This situation actually makes it worse for displaced workers, as I mentioned previously in the adjusting to market conditions section.
What’s the remedy?
Some have proposed an automation tax that funds a Universal Basic Income (UBI) program. This sounds good on paper but may not be so great in practice. We will tax people who are making less money; hence, there will be less recovered in taxes. Not to mention, I’m only considering the United States here. What about goods and services from other countries? After all, we have a global economy. This requires tariffs on goods and increased taxes on digital goods, which will require companies to raise costs even more.
There is the impression that the techno-welfare provided by some universal basic income will have us jet-setting around the globe. This is the premise of Fully Automated Luxury Communism (FALC). This is flat-out bullshit when you consider the realities on the ground. UBI’s benefits are a social welfare program and will be commensurate with similar programs.
Nobody on a social welfare program lives it up on their yacht, sipping champagne and wondering when their Ferrari will be out of the shop. These people worry about basic necessities constantly. Any small hiccup can result in major consequences. This future techno-welfare program will be far more like today’s social welfare than some government-funded luxurious lifestyle. So, yes, it is much more like Fully Automated Digital Breadlines (FADB) than FALC.
Not to mention, this very same social welfare program will be administered by the very system systems that displaced these workers in the first place, leaving the door open to a whole host of technical issues and challenges that will affect the people in the program, adding to risks.
The thing that pisses me off about people like Kurzweil is that the very foundation of their arguments is not only so disconnected from reality that they don’t make sense, they are dehumanizing. But for people like Kurzweil, this is a feature, not a bug.
The response to hungry children comes off as, “Just shut up and eat your amino acid paste, you ungrateful little shits. Don’t you realize how much more compute you have access to? You couldn’t even run stable diffusion locally when I was a kid!” When you are hungry, it’s hard to eat your computer.
Reduced Agency and Helplessness
What does it mean to be human in an age without work and agency? Do we resign ourselves to being helpless and needy? This is hard to pin down in advance. Humans are indeed incredibly adaptable creatures, but there’s a limit to this adaptability. But more importantly, why should we settle for this vision of the future?
These systems turn us into robots, shoving us into predictable buckets, reducing our agency, and making us dependent. This is necessary to increase the accuracy of predictions. The result is we end up as helpless schmucks standing on the sidelines, waiting to be told what to do and where to go at the mercy of every algorithmic decision. Technology should work for us, not the other way around, a point that gets lost in the shuffle and hype.
With every new risk that surfaces, we’ll be helpless to intervene. We need to take it on faith that what we built will automatically do something about it, as the world we construct becomes far too complex for us to understand. In some instances, humans may not be informed of impending dangers due to their lack of ability to do anything about them. We remain blissfully aware until the asteroid strikes.
We should insist on better. We deserve something better—technology that works for us, not us working for technology.
Technological advancements require tradeoffs, which will benefit humans as a whole. For example, suppose self-driving cars worked as advertised and delivered on promises. In that case, giving up manual driving for the benefit of safer roads may be a worthwhile tradeoff that most of society accepts. However, today, we are being asked to pre-purchase a tradeoff where it’s unclear what we get and what we lose.
Does This Sound Like Utopia?
I don’t know about you, but this scenario doesn’t sound like a slam dunk in the utopia basket. At best, this sounds like human-forced retirement with a monumental cut in income and benefits. At worst, it’s suffering and death, far from the promised life of luxury. It likely won’t be either of these extremes, but it will be something like a Fully Automated Digital Breadlines scenario I mentioned where the role of humans is needy and dependent.
I’m not sure exactly where I fall on the utopia scale above except to say I am probably not in the upper half. Not a precise measure other than to say away from the luxury lifestyle.
Can we achieve artificial superintelligence quickly and solve the world’s problems by creating a world of abundance? Yes, it’s certainly possible that everything snaps into place perfectly, and governments and corporations work hand in hand to create a world of abundance free from suffering. Possible, just not probable, or at least probable in a reasonable amount of time. For this to be the winning scenario, things must work perfectly the first time with advancements free from issues. We should know from history this is rarely the case.
Even if we eventually reach a reasonable utopia, we’ll have years, if not decades, of pain and misery as humans do their best to adapt and deal with less-than-perfect technology, governments, and companies. All of these challenges are incurred by humans while simultaneously being stripped clean of our agency and purpose.
By some estimations, communism is responsible for 100 million deaths in the twentieth century. Although some dispute this number, even on the lower side, we’re still talking about 50 million people. But hey, what’s 50 million deaths among friends? Something about one death being a tragedy and a million being a statistic. And yes, I know Stalin didn’t say that, but it’s relevant here.
Although I don’t think techno-communism will cut that wide a path, I do believe that some will view resulting deaths and misery as the cost of progress. However, progress is subjective, and despite often being linked, innovation and progress aren’t the same thing.
Conclusion
I hope that none of my predictions come true, that I am wrong, that some fluke happens, and everything magically snaps into place without issue. Thankfully, much of the hot takes on social media can be written off as bros sharing vibes. Also, I don’t think the current crop of LLMs will cause mass unemployment, create large destabilizing effects in the workforce, or create immortality. However, I’m not as confident about this prediction, well, other than the immortality piece.
The real question for LLMs is how much better this buggy, insecure, black-box technology needs to get to start disrupting a larger part of the workforce. We’ve seen this happen in the creative domains, but the cost of failure is low in these use cases. Let’s hope there are no plans to hook ChatGPT up to air traffic control or the nuclear arsenal, but there are still plenty of other jobs without such high failure costs. Only time will tell.
The attempt by a few to change the social contract raises many questions: Who sets the rules? Who changes the rules? Who or what makes the important decisions affecting humanity? These are good questions to have answers to before wading into the slough.
This situation can’t be described as a Faustian bargain since most people won’t gain any true advantage. At least Robert Johnson received amazing guitar skills. Many of us will get digital breadlines and an endless feed of slop.
The past few months have witnessed a rash of completely absurd AI predictions. These claims come not from the usual suspects but from the tech leaders’ mouths themselves, lending further legitimacy. However, what people fail to realize is that these are pieces of performance art. Performances enacted not for you but for a singular audience: investors.
AI Performance Art
When tech leaders and personalities make podcast appearances or speak at events, they aren’t talking to you or the audience they are in front of. They are creating performance art for investors. This has always been the case, but not to the extent we’ve seen lately. This effort has been stepped up quite a bit in the past month with some mind-numbing statements.
You can see a small sample of these performances below. Trust me, there are a lot more.
I respect Anthropic and their work, but Amodi’s statements here are nonsense. You read that right, not AGI, but ASI by 2026 or 2027. As a reminder, 2026 is basically a year away. If he believes this (which I doubt), it’s based on vibes, not actual evidence or observations.
He’s just talking Shmidt. This is certainly the dream. However, just because LLMs are “good at code” doesn’t automatically lead to recursive self-improvement. Even if we have promising experiments, they will likely be too unreliable or vulnerable to put into production.
Ah, there he is. That’s right, we’ve been getting 10x improvement every year. You might ask where this has been happening, which would be the correct question.😆
Not to be outdone by Elon, how about 10,000x smarter than a human? I mean, what does that even mean? These numbers are just made up and absurd. These ridiculous exponential increases are something I’ve already made fun of in the past.
Speaking of silly exponential numbers, there was a rumor that someone at OpenAI said Orion, OpenAI’s next model, would be 100x more powerful than GPT-4. If it were, it wouldn’t be called Orion. It would at least be called GPT-5, and people wouldn’t shut up about it. Here’s a prediction. Orion’s performance will disappoint because people’s expectations are far higher than what will be delivered. The expectation is GPT-5, not GPT-4.1.
Genuflect in front of thine server farm, lest thy models collapse!
Someone may have uttered deep learning is divine because it starts with a “D,” but they didn’t mean that literally. Oddly enough, the lack of shame in which he delivers these lines is really something to behold. Although it seems like there’s a mini Altman hype man inside of his head controlling the words coming out of his mouth, in reality, it’s probably because OpenAI is projecting losses of 14 billion dollars in 2026. Ouch! He needs people to believe, to have faith. Preach!
Even when Altman and others talk about the potential of their technology to destroy humanity, it’s a sales pitch. They claim their technology is so good and so powerful it could wipe us all out, so please give us money. This is something I referred to before as the human extinction humble brag.
This is the same behavior we made fun of when the crypto bros did it, but we now take it seriously because it’s AI. Say what you want about the crypto bros. At least putting Dogecoin on the moon is possible. Finding god lurking in gradients is something else entirely.
Oh yeah, there they are. No comment necessary.
None of the previous statements are grounded in any reality. They are all bullshit. And whenever someone is bullshitting, it’s hard to determine if they actually believe their statements or not. The world is far more complex than we give it credit for, and it’s also true that sometimes, an unexpected innovation comes along and changes everything. This is what they all hope for. That some innovation clicks before the clock runs out on investment. Or divine intervention in Altman’s case.
The sad part is that almost everyone will forget these silly predictions. No doubt many have forgotten about them already. There is never any accountability and yet people continue to hang on their every word. The problem is there is no one place where these predictions are collected and presented like the bullshit Picaso it is. If there is, please let me know.
Why Now?
The increase in hype-laden statements is because, until recently, AI hype had been mostly self-fueling. But 2024 has brought unwanted criticism to the generative AI space. I noticed this starting to take a turn in July when Goldman Sachs released their report: GenAI Too Much Spend Too Little Benefit.
After this report was released, the media began to report more critical assessments of generative AI. These critical assessments spelled out that the generative AI craze might be a bubble. But that’s not the worst of it.
If you’ve watched any of my conference presentations this year, you’ve probably heard me talk about the performance plateau in large language models. Saying that, if you are hoping for much more capable models to solve your problems, they aren’t coming any time soon. This plateau was obvious when looking at the data but was never acknowledged, but people are noticing it now. This doesn’t mean LLMs are useless, people are using them for a variety of tasks today. What it means is that if you require greater capability and reliability, you may be waiting a while.
Now, news reports like this from Bloomberg cover diminishing returns, and other articles talk about a shift in strategy toward other mechanisms to address the slowdown. Of course, none of this is represented by the leaders in their wild predictions.
Combine this plateauing with the fact that model training appears to be the fastest-depreciating asset in history, and the picture doesn’t look good.
When you look at the financials, why train new foundation models yearly when the benefit is so low? Maybe as a marketing exercise or other activity unrelated to model improvement, but the costs don’t seem to align. As I mentioned earlier, OpenAI is projecting losses of 14 billion dollars in 2026. This hemorrhaging of money is non-sustainable.
But all of this is rather Orwellian. We are told to reject the evidence of our eyes.
No, AGI Isn’t Imminent
Here’s a graphic from Reddit charting the prediction of when we’ll achieve AGI. Demis Hassabis is the one on the list I’d take most seriously. Deep Mind is a serious AI lab doing serious work and not putting all their eggs in one big LLM basket. I still think these are mostly guesses with some hopes mixed in. The reason Kurzweil is close to Hinton and Hassabis is because he went The Price Is Right route and chose his number based on the fact that it was one less than 2030.
However, tech leaders know that predictions like these trigger influencers. Influencers are the hype agents trying to get people stoked. When people are stoked, investors take notice. So many social media feeds of so many supposedly serious people are turning out to be pretty embarrassing and will be even more so in a year or two. If anyone had any attention span left, that would be worrisome.
Quite a lot of truth is found in this simple statement from Pedro Domingos. Many assume that because things like LLMs have so much information, they must be close to AGI. But instinctively, we know that access to information isn’t knowledge. Otherwise, everyone with a web search would be a genius. Then again, Pedro’s comment aligns with my biases, so I guess I have to be careful.
Hype Has Consequences
You might ask, why do I care about any of this? Well, it’s because hype has consequences. The inevitable outcome of all this hype is that technology gets shoved down our throats. Generative AI is easy to manipulate and potentially unreliable, a cocktail for disaster in high-risk applications. The danger is that we rush something that appears to be working into production and hope for the best. Over the next couple of years, we’ll see the push to cram generative AI further into the systems and processes we use on a daily basis, including high-risk and safety-critical systems.
This push won’t be based on generative AI being the best tool for the job but on a push for monetization. Tech companies need to show some return on the monumentally massive investment they’ve made, so this push becomes another form of performance art for investors. Tech companies are throwing a plate of spaghetti at the wall and hoping that a noodle sticks.
Why do you think there is an increased coziness with the US government? They don’t see an ability to make a difference. They see dollar signs. Things like DOGE and Sam Altman co-chairing the new mayor of San Francisco’s transition team are like asking drug dealers for guidance on prescribing drugs. Despite this, I truly hope DOGE succeeds because if it fails, it will be bad for a lot of people, so my fingers are crossed.
Government streamlining and modernization are noble goals, and I think AI and automation certainly play a role, but it’s about choosing what’s best for the people these systems serve. In this scenario, you are optimizing for different things that may not be intuitive in a traditional business sense. These are real systems affecting real people, not toy examples in the lab.
I joked that this could lead to some strange Kafkaesque nightmare in which people are stuck in a loop, unable to get a resolution. Or, you have an algorithm that works so well at saving money by denying people benefits. This is easy to shrug off if you don’t require government assistance, but it’s an entirely different story for people who rely on it or when a disaster strikes. These updated systems and reduced staff scenarios may appear to work and deliver promises in the immediate implementation but fail spectacularly when they are needed most. We caught a glimpse of this with the Healthcare.gov launch, and that was just a website.
But, China Tho
Typically, you get the But China Tho argument when there’s any pushback. This argument states we must remove all the brakes and accelerate into oblivion because of the risk of China getting to AGI first. Damn the harm, full speed ahead.
However, if we could squeeze some extra performance out of a car by removing the steering wheel, we still wouldn’t do it because we understand something simple. A car’s performance isn’t solely based on acceleration, and neither is AI. Acceleration is bad if the vehicle is speeding in the wrong direction.
Recently, the U.S.-China Economic and Security Review Commission put out a report that recommended creating a Manhattan Project-like program dedicated to racing to and acquiring an AGI capability. In this section of the report is this:
Provide broad multiyear contracting authority to the executive branch and associated funding for leading artificial intelligence, cloud, and data center companies and others to advance the stated policy at a pace and scale consistent with the goal of U.S. AGI leadership.
There’s a predictable outcome here if something like this moves forward. Agendas and ulterior motives will co-opt this project, not setting the United States up for success. There’s a current tunnel vision with LLMs that has people deep in the sunken cost fallacy.
The United States’ strongest assets are its tech companies. Despite my criticism of their hype and lack of respect for privacy, they are vital to the success of the US economy. I’m also highly critical of the sentiment some have adopted to “break up the tech companies.” I’m not a tech critic, I’m a hype critic. However, setting up a massive pot of money that they can draw from, like an ATM, is not something I’m in favor of either.
Here’s something else to think about. What if, by maintaining a relentless hyper-focus on LLMs, China (or another country) gets to AGI first by focusing on other approaches? This is a real risk.
What if, by maintaining a relentless hyper-focus on LLMs, China (or another country) gets to AGI first by focusing on other approaches?
I may have to eat my words at some point if AGI does sprout from LLMs. It’s certainly not impossible. However, if we cobble together something that resembles AGI from generative AI, it will most likely be AGI based on toothpicks and bubblegum. What I mean is a whole lot of patches, layers, plugging, and human intervention.
My AGI Prediction
Okay, so now it comes to me. What’s my AGI timeline prediction? Well, I predict we’ll have AGI by—
Of course, I’m not going to answer that. I’d guess based on no evidence, just like many others I’ve highlighted. I have no particular insight, and I’m not working at a research lab trying to build AGI. Despite this, I have some thoughts related to my area of expertise.
The last slide of my keynote at Agile DevOps USA in October mentioned AGI. Discussing this slide, I made a few statements about how I didn’t think that AGI would be built from LLMs and that it probably wouldn’t come by 2026 or possibly even 2029. So, I guess that’s as close to a timeline prediction as you’ll get from me on AGI—not when I think it will happen, but when I think it won’t happen. I’m certainly not an AGI skeptic, it’s possible and will happen.
More importantly, I predicted that no matter what form AGI takes, it will be vulnerable to attack and manipulation. I mentioned that this would especially be true if it were built on top of LLMs (remember, toothpicks and bubblegum.) Maybe something about generalizing across many tasks in the real world makes things vulnerable. This is something I mentioned back in February of 2023.
To make matters worse, we may be stuck with the vulnerabilities that get identified because there is no fix. Think of examples like adversarial policy attacks. We’ve all heard of AlphaGo beating Lee Sedol at Go. However, most don’t know that even average Go players can beat superhuman Go AIs using adversarial policy attacks. Yes, the stakes are low in the game of Go. However, this is a cautionary tale.
We may be stuck with the vulnerabilities that get identified because there is no fix.
Combine these potential issues with the fact that humans don’t do a good job of finding vulnerabilities in a system before it is launched into production, and we have a recipe for lingering problems. When these lingering problems are in high-risk systems, disasters are only a couple of steps away, and there’s not much we can do about it.
One constant throughout the generative AI craze is summarization. Why read a book, listen to a podcast, or YouTube video… Just summarize it! Large swaths of content, distilled into several bullet points with countless hours saved. However, this isn’t the utopia many claim.
We all love a good shortcut. Humans are wired for them. This is why we are so good at cognitive offloading, but the tradeoffs from shortcuts are never recognized or shoved deep into our subconscious. Every shortcut has tradeoffs. With generative AI, tradeoffs are never acknowledged or discussed. However, here’s an inconvenient truth: knowledge and understanding aren’t generated from bullet points.
Fake Optimization
Many of the claims made by influencers, transhumanists, and the e/acc community revolve around fake optimization. Fake optimization claims that something lowers friction for a task or activity while not providing the same value.
So many things in this world require friction for success, especially knowledge and understanding.
These people see everything as a game of lowering friction, but there’s just one problem. So many things require friction for success, especially knowledge and understanding. To go further, there are many activities where the friction of the activity is the point, such as art or meditation. However, telling people that won’t get clicks and someone’s “thought leader” badge may be revoked. So we end up with the environment we have today, with everyone from tech leaders to influencers telling people friction is about to be a thing of the past.
Take this example of promising people they don’t have to put in the work and still gain the benefit. Anyone claiming you can gain the same value from cramming three hours into three minutes demonstrates a fundamental lack of understanding of how knowledge transfer works and a near-religious level of faith in AI.
If we step back, people listen to content like podcasts for two different reasons: entertainment and information. Quite often, it’s a combination of both. So, by summarizing, we’ve removed all of the entertainment factor, immediately reducing the value of an activity. However, before we get too far, let’s examine a scenario that should be obvious to people.
Imagine summarizing a one-hour stand-up comedy performance. “Just tell me the best jokes.” Is that really an hour saved? Of course not. It won’t be funny, and anyone who thinks differently has been sitting behind a computer screen for too long. We instinctively know that comedy is situational and relies on context and delivery. Comedians like Mitch Hedberg prove this point.
The comedy scenario is obvious for most to understand. However, what’s difficult to understand is that a similar value loss also exists for non-entertainment activities. Summarization isn’t the shortcut people think it is. Without the surrounding context, we may not be committing these summaries to memory, where we can take action on them or put them to use.
Thinking Deeply
There’s no thinking deeply about bullet points or summaries. You can’t. This is because the action of summarizing strips away all of the context. For thinking deeply, the context is key. Summaries are just a set of condensed words shoved into a predetermined space. Important bits of information (sometimes the most important bits) are left out. There’s no way they can’t be.
There’s no connection to bullet points and summaries, no deeper meaning, emotion, or content to chew on mentally. Nobody contemplates something deeper or dreams about something bigger with summaries. The same can’t be said about reading a book or other longer-form content. The inherent dehumanization of summaries drives some of this lack of connection.
In summarization tasks like these, we take someone’s uniqueness, including their perspective, delivery, language, and flair, and crush the life out of it to get the resulting bullet points. This act results in a shift. Instead of viewing someone as a person, we view them as data or a product to be manipulated, and summaries strip humanity away, leaving us with several cold sentences generated from the compactor of a black box.
Make no mistake, the dehumanization aspect is a selling point for many. The human aspect is often seen as flawed, whereas the AI aspect appears superior. But this perspective doesn’t serve us well—you know… we humans—especially when it affects our ability to think deeply.
There can be rare exceptions where a quote or simple statement does cause some deep thought. For example, this quote is often attributed to Einstein, even though he never precisely said these words.
“If you can't explain it simply, you don't understand it well enough.”
A statement like this can trigger deeper thoughts about ourselves and our view of knowledge. As a theoretical, let’s pretend Einstein was on a podcast and uttered this statement, making a larger point about knowledge and understanding. Mediated through an AI system in a summarization task, this statement could be transformed into:
“You need to explain things simply.”
The difference between these two examples is stark, and they do not even remotely mean the same thing. There’s certainly nothing to think more deeply about in the second example.
The ability to think deeply about any topic is a skill we are losing fast and for younger generations, possibly never cultivating in the first place. Our modern world, filled with its distractions, is not only pulverizing our ability to ponder, to wonder, and to dream, but also to question.
The act of questioning requires effort and friction. It isn’t purely asking a question to an AI system and getting a response because the act of questioning isn’t easily satisfied. Don’t let people reframe them as equal. We will not be better off for it.
Context, Value, and Illusion
In reality, longer-form content can be bloated. I’ve read books that should have been four chapters and podcasts that could have been reduced to thirty minutes. However, it’s a mistake to consider context as bloat and an even bigger mistake to assume an LLM knows the difference. This is because you often can’t tell the difference until after the fact. Something that seems like bloat at the beginning is context in the end. That pointless story turns into a connection reinforcing a particular point.
It’s a mistake to consider context as bloat and an even bigger mistake to assume an AI knows the difference.
Let’s consider the importance of context for a moment. Consider something larger, such as a slide deck from a presentation. There are not just several but many bullet points along with images and diagrams. If you are already an expert on the topic, it may be possible (but not always) to glean something from the slide deck. However, the real value is the context in which the content was delivered and the commentary around it. Conversely, if you watched the presentation and had the context, the slides are helpful because they can reinforce the content and even jog your memory. This is true for all sorts of content.
You may be convinced (or not) by a set of built points or summaries, whereas hearing the whole argument would have proved otherwise. In life, we say it’s all about context, but context is what we discard when we summarize.
Also, even for general accuracy, the act of summarization strips away all of the supporting or disproving elements, leaving us with a couple of sentences that may or may not be important. Without the context, how do you know if a point is accurate? You have to blindly trust the system.
One of the most commonly encountered bits of summarization is survey results. Most people never dig into the details of surveys or studies, but this is where you find issues. These are problems with the approach, sample size, sample diversity, and many more pieces of context that may cast a shadow over the results, transforming those groundbreaking results into more questions than answers. Summarizing everything leads to many misunderstandings.
We spend little time evaluating the proposed value from summarization. We are told we can spend far less time yet gain a commensurate level of insight from summaries. This value proposition speaks to our modern low-attention-span world, but if we take a step back and consider the realities, it just doesn’t jibe for the reasons outlined in this article.
Much of this disconnection stems from a lack of presence. We need to exercise a certain amount of presence to read a book or join a meeting. However, this is becoming a lost skill. New technology promises we no longer need to be fully present again, but there are consequences in nearly all contexts. This is why the Illusion of Presence is one of my cognitive illusions created by personal AI personas.
Unfortunately, we do end up fooling ourselves. Using an AI to summarize content for knowledge gives us the illusion that we are working smarter and creating more knowledge with less effort, but as we’ve seen, that’s not the case. The reality is a world of summaries creates a world of fools.
A world of summaries creates a world of fools.
Although harsh, if we consider what we’ve already discussed, it makes sense. Not only are we not gaining the promised value from activities, but we also fool ourselves into believing we do.
AI Mediation
AI mediation is both a bug and a feature. What we want out of content may very well be in the dense center of some data blob. However, something must be said about getting all of our information mediated through an AI system. So much of our world is already mediated by algorithms, and we aren’t exactly better off for it. We are pushed and nudged in various directions, making us more predictable, with all of us shoved toward the dense center of a distribution. But what you don’t find there are uniqueness, creativity, or innovation. Sparks, inspiration, and innovation don’t come from bullet points, although you are certainly being sold on the opinion that it can.
Ultimately, we leave it up to an algorithm to determine the main points, the most important things we should pay attention to. A black box plucking data points with some higher purpose that nobody understands. Many times, the points being distilled may very well be the most important, but certainly not always, and without context, it’s impossible to tell.
Ultimately, we need to ask ourselves a question. How many filters do we want between us and reality? Using AI for mediation is yet another filter on top of reality. We should work to remove filters in places where the activities are important to us.
I’m not trying to overplay the dangers here. You certainly won’t be hurt by occasional summarization tasks with an AI system. However, when used often, there is not only a value mismatch, but it can also warp our understanding of reality. So, there are consequences.
Wasted Time, Not Optimization
The funny thing is we don’t even ask ourselves if the time spent is worth it. Let’s say we cut down on reading time to generate summaries instead. This way, we can cover more ground on more topics. Many may consider this a solid strategy. Subconsciously, this also feels right, which makes it a powerful argument. This is why influencers are so fooled by it. However, when we dig deeper, it’s not the benefit it seems.
So, in the three hours to three minutes optimization sale, you lose time. The three minutes are wasted because you never had the content reinforced with the surrounding context. It becomes bullet points scrawled across a mental billboard as you drive past at 120 mph. Of course, this assumes that the content distilled wasn’t so generic to be a waste in the first place.
Say, for instance, that we use AI to summarize Peter Attia’s book Outlive or possibly one of his podcast appearances. One of the summary bullets may be:
Put a larger emphasis on Zone 2 training.
Okay, but why? What is Zone 2 training? How do I do that? Answers to these questions were covered in the surrounding context, but now you spend extra time tracking down the answers.
Multiple people have already joked that we are on the cusp of someone writing something based on bullet points only to have the other person convert it back to bullet points. There’s something rather dystopian about this.
If something is worth learning, then it’s worth spending time on. This was true in the past and will be true in the future.
Conclusion
There are no shortcuts to creating knowledge. Knowledge generation always takes friction, but through this friction comes reward. When we take shortcuts, we deprive ourselves of the reward, leaving us with a hollow task that doesn’t provide the same value. Ultimately, nobody gets smart from bullet points.
I’m not claiming all summarization tasks are bad. They may be helpful and fine for task-based systems and under certain conditions. But they are not for generating knowledge and understanding. It’s becoming increasingly obvious that we must defend our cognitive functions because nobody else will.
In August, I sat down on the show floor of DEF CON to discuss a variety of topics with Vivek Ramachandran, the founder of SquareX. Our conversation covered a variety of topics, including AI at the intersection of humanity and technology.
You can listen to the podcast using your favorite platform, or feel free to watch the video below. It was a great conversation that certainly brought back some memories from the early days.
Also, to clarify one of my old school references, we were discussing the old days of wireless hacking, and I brought up a reference to the Proxim Orinoco Gold cards. If you’ve never seen the cards they feature a man with a briefcase far too happy to get WiFi.
I also forgot that they used the larger image of him on the box.
Again and again, we never learn seem to learn lessons. Approaching everything in the world as an optimization problem isn’t the best approach and can make things worse. Sure, some out there looked at The Matrix and relished the thought of living their lives in a simulation while submerging in a viscous liquid with tubes attached to them. Fortunately, that’s not an option, well… yet anyway. That leaves us in the real world trying our best to turn it into a simulation, and optimizing away our human interactions is one of the best ways to do that.
Relationships are work, and work is friction. Therefore, reducing relationships reduces friction. Boom, Optimized! It seems silly when phrased this way, but this is the approach we are using to address countless human interactions with tech, and we may not even realize it. When consumed by how cool a particular technology is, we tend to take the Maslow’s Hammer approach, and everything, including human interactions, becomes a nail.
Outsourcing Simulated Emotional Connections
Back in March, I wrote about this issue in a post called Outsourcing Simulated Emotional Connections to Bots. I wanted to revisit this topic now that some time has passed and we’ve made even more progress, and predictably, things have gotten worse.
Far too many people don’t see an issue with this and may want to replicate it, but even a cursory look at the article and its subject has a noticeable cringe factor. Sure, a problem is defined in that post, and that problem is YOU. It’s not a technical problem. You are the one who isn’t making time for your mom. You are the one going about your days for long periods, not even thinking about your mom. This isn’t a tech problem; it’s a YOU problem. It should make you feel bad, and that feeling is an indicator that you need to make a change. It’s your brain’s way of keeping you in check.
But even employing the tech doesn’t solve the problem because… you still didn’t think about your mom. She didn’t need to occupy any space in your brain. You’ve optimized. But why stop here? Why not clone your voice and, at regular intervals, have someone call your mom using your voice and have a conversation with her so you don’t have to? What a utopia. Then you’d never be inconvenienced by your mom. Technologically speaking, we aren’t far from having something like this be completely automated, so you wouldn’t even need to hire someone to use your voice. You could forget about your mom entirely.
On top of this, it’s incredibly deceptive. You are using technology to fool your loved one into believing they are on your mind. There’s an ethical problem with employing tech as a deception when dealing with humans, especially when those humans are your loved ones. Think about your mom’s reaction if she knew you were doing this.
Approaching this as an optimization problem means when your mom passes away, things get better.
You only have a limited amount of time with your mother, and before you know it, she’ll be gone. Approaching this situation as an optimization problem means things get better when your mom passes away, but we know this isn’t true.
Introducing ThereBot!
Warning: Future Advertisement Below
Having kids is a hassle. You spend so much time going from event to event, sporting events, band recitals, plays, this list goes on and on. What if there was a way to do what you wanted without having to be bogged down by pesky activities and your child’s emotional well-being? Well, now you can!
ThereBot Introducing ThereBot. ThereBot is an exciting new way for you to be there without having to be there! ThereBot uses an adaptive architecture to respond properly to your child’s activities. It’s quiet during recitals and cheers your child on during sporting events. If you decide to watch the event after the fact wink wink ThereBot has your back. Our cutting-edge algorithms cut out all the boring stuff, so you only get the highlights—hours of wasted time condensed into a few minutes. ThereBot pays for itself!
ThereBot+
But why stop there? ThereBot+ comes with an impressive array of upgrades, including a screen showing an image of you as though you are watching the game and the ability to clone and use your voice. This means you can shout, “Daddy loves you,” at any time like you were actually there. Here’s how to order!
Shame Isn’t An Effective Long-Term Control
In the short term, the thought of sending a robot instead of going yourself isn’t something many would do, not because they don’t want to, but because not only can your children observe your non-attendance, but others can also. So, the big catch in the short term is shame. We all know shame isn’t a long-term control. It starts by saying, “I’ll use it when I’m traveling and can’t attend,” or “I’m just too busy right now.” Plus, people can be shameless; the more shameless people there are around, the more that activity becomes normalized and contagious.
Dehumanizing Through Optimization
We are often distracted by how cool a particular new technology is and look to apply it to every use case we can. This is a sort of Shiny Object Syndrome applied to technology. We are more focused on what it does than what it does to us. This Maslow’s Hammer approach leads us to solutions in search of problems without understanding underlying issues. This gets far worse in social contexts.
The rise in self-centeredness and even narcissism is growing. Our modern, social media-driven world forces us into a cycle of constant self-promotion. I believe this pre-dates social media, though, and began with my generation raising children in the age of the self-esteem movement. A movement that many still exercise even though it’s been proven to be detrimental. For an entire exploration of this topic, I highly recommend Will Stor’s book Selfie: How We Became So Self-Obsessed and What It’s Doing to Us.
We already dehumanize others, treating them more like processes, checklists, or apps than other humans. This was something I mentioned in my previous post. We do this with everyone: shift workers, customer service representatives, Uber drivers, and even coworkers. Everyone seems to be an obstacle in getting what WE want. I’m certainly guilty of this myself, not considering the human on the other end of the phone or the person behind the counter when I’m having an issue.
We turn to technology in these cases to provide the optimization we need to reduce the friction of dealing with others. These others aren’t constrained to strangers and acquaintances. They are also friends and family.
These trends lead to a bunch of questions. Are humans evolving to be more self-centered? Will we stop caring about others in the future? Will we stop loving? I mean, what causes more friction than love? After all, love can make you feel worse than you’ve ever felt in your entire life. Will we stop even taking chances on love? Some people certainly have already. I don’t think this is a healthy trajectory.
Also, why even have friends? It seems like such a massive waste of time. You have to do things you don’t want to and potentially deal with problems other than your own. You’ve got your own problems to deal with. It’s one thing to think this, but saying it out loud is something else entirely. We are often confronted with our ridiculousness by saying things out loud. It’s something we should do far more often as a gut check.
There is more and more evidence that younger generations are forgoing friendship. One survey reported that 22% of Millennials say they have no friends at all. This isn’t constrained to Millennials. The numbers are down across multiple age groups, with people having fewer close friends with Gen Z even trying to spend money to make friends and, of course, turning to technology to solve their friendship woes. Social Media has certainly accelerated this by making things superficial and fake. And, of course, the global pandemic right in the middle of all of this pushing the accelerator to the floor.
Humans evolving into machines instead of machines into humans is something that doesn’t get enough attention.
Friction is Currency
Not all friction is bad. In some cases, the friction is the point of the task. But regarding human interactions, here’s a thought: friction is the currency that pays for fulfillment. Looking at a potential friendship and asking, “What’s in it for me?” is the wrong question with a wrong answer. Unfortunately, far too many people have this perspective. Even if you had incredibly selfish motives, you may not know what’s in a friendship until it bears fruit, which may not be evident until later.
Friction is the currency that pays for fulfillment.
Friendships are valuable simply by being. It’s hard to describe, kind of like love. It’s like the old trick question someone asks, “What do you love about me?” It’s not so easy to summarize. You just kind of know it, and you are better off for having it.
Coworkers
The workplace is where people justify classifying their coworkers as tasks or obstacles. This certainly isn’t new, but it’s an area that people love to talk about optimizing with tech. Even some chatbot demos speak about how great it would be if you didn’t have to be bothered by your inbox at work, but even your coworkers shouldn’t be treated like apps just because they may not be your friends. Relationship building at work is essential for many reasons, but in an age of diminishing jobs, relationship building may be the best way to save yourself when the cutbacks happen.
Collaboration itself appears inefficient because it’s just easier to do something yourself. But once again, friction is currency. Anyone who’s ever written music or been in a band knows how frustrating it can be to collaborate with other strong personalities. However, when you realize that the different perspectives elevate a song to a level it wouldn’t have achieved on its own, the insight is incredibly enlightening and makes you appreciate other’s input. This is the same at the workplace.
In relationships, like so many other activities, the friction is the point.
The Coming Chatbot Hangover
We haven’t yet hit the hangover stage. We are still at the bar, slurring our speech while we make the most insightful point in the history of human civilization, but it’s coming. I wrote about this in the Social Impacts section of my Post-Black Hat USA and DEF CON AI Thoughts post. We are about to enter an era of historical figures, celebrities, and persona-based chatbots, all to increase engagement on particular platforms. These systems will boast massive numbers after launch as people check it out, followed by a very steep drop-off as the novelty wears off and the superficial and fake nature of the interaction sets in.
At least when we play a video game, we realize that NPCs aren’t human. What we are doing is trying to say that the bot is a representation of a specific human, which it is not. Subconsciously, we know this, and after the initial euphoria wears off, reality sets in, and the whole concept seems cheap and manipulative. Remember, this is far different than an algorithm working behind the scenes. Bots are directly in front of people and interacting with them.
Conclusion
Removing the smoke detectors in your house is a great way not to hear the smoke detector go off every time you cook, but obviously, this isn’t solving the real problem.
We don’t realize we may be causing other effects and problems when we focus only on the technology and its cool factor. We may be fooled into thinking that friction is the problem when it may be the point or an indicator. Removing the smoke detectors in your house is a great way not to hear the smoke detector go off every time you cook, but obviously, this isn’t solving the real problem. Friction and discomfort in human interactions can be like a smoke detector, a leading indicator that something else needs to be addressed. So, call your mom today. I know I will.
If we are not careful, we are about to enter an era of software development, where we replace known, reliable methods with less reliable probabilistic ones. Where methods such as prompting a model, even with context, can still lead to fragility causing unexpected and unreliable outputs. Where lack of visibility means you never really know why you receive the results you receive, and making requests over and over again becomes the norm. If we continue down this path, we are headed into a brave new world of degraded performance.
Scope
Before we begin, let’s set the perspective for this post. The generative AI I’m covering in this post is related to Large Language Models (LLMs) and not other types of generative AI. This post focuses on building software meant to be consumed by others. Products and applications deployed throughout an organization or to delivered to customers. I’m not referring to experiments, one-off tools, or prototypes. Although, buggy prototype code can have an odd habit of showing up in production because a function or feature just worked.
This post isn’t about AI destroying the world or people dying. It’s about the regular applications we use, even in a mundane context, just not being as good. The cost of failure doesn’t have to be high for the points in this post to apply. I’m saying this because, in many cases, the cost may be low. People probably won’t die if your ad-laden personalized horoscope application fails occasionally. But that doesn’t mean users won’t notice, and there won’t be impacts.
Our modern world runs on software, and we are training people that buggy software should be expected.
Our modern world runs on software, and we are training people that buggy software should be expected, and making requests repeatedly is the norm, setting the expectation that this is just the price paid in modern software development. This approach is bad, and the velocity at all costs mantra is misguided.
Let me be clear because I’m sure this will come up. I’m not anti-AI or anti-LLM or anything of the sort. These tools have their uses and can be incredibly beneficial in certain use cases. There are also some promising areas, such as the ability of LLMs to, generate, read and understand code and what that means for software development in the coming years. It’s still early. So in no way am I claiming that LLMs are useless. I’m trying to address the hype, staying in the realm of reality and not fantasy. The truth today is that maximizing these tools for functionality instead of being choosy is the problem and there are costs associated.
Software Development
Software development has never been perfect. It’s always been peppered with foot guns and other gotchas, be it performance or security issues, but what it lacked elegance, it made up in visibility and predictability. Developers had a level of proficiency with the code they wrote and an understanding of how the various components worked together to create a cohesive service, but this is changing.
Now, you can make a bunch of requests to a large language model and let it figure it out for you. No need to write the logic, perform data transformations, or format the output. You can have a conversation with your application before having it do something and assume the application understands when it gives you the output. What a time to be alive!
There’s no doubt that tools like ChatGPT increased accessibility to people who’ve never written code before. Mountains of people are creating content showing, “Look, Mom, I wrote some code,” bragging that they didn’t know what they were doing. I’ve seen videos of University Professors making the same claims. This has and will continue to lead to many misunderstandings about problems people are trying to solve and the data they are trying to analyze. Lack of domain expertise and lack of functional knowledge about how systems work is a major problem but not the focus of this post.
As a security professional, inexperienced people spreading buggy code makes me cringe (look at the Web3 space for examples), but It’s not all bad. In some ways, this accessibility is a benefit and may lead to people discovering new careers and gaining new opportunities. Also, small experiments, exploration, or playing around with the tools are absolutely fine. It’s how you discover new things. However, inefficiencies, errors, and lack of reliability aren’t dealbreakers in these cases. But what happens when this mindset is taken to heart and industrialized into applications and products that impact business processes and customers?
Degraded Performance
There’s a new approach in town. You no longer have to collect data, ensure it’s labeled properly, train a model, perform evaluations, and repeat. Now, in hours, you can throw both apps and caution to the wind as you deploy into production!
This above is a process outlined by Andrew Ng in his newsletter and parroted by countless content creators and AI hustle bros. It’s the kind of message you’d expect to resonate, I mean, who wouldn’t like to save months with the added benefit of removing a whole mountain of effort in the process? But, as with crypto bros and their Lambos, if it sounds too good to be true, it probably is.
Let’s look at a few facts. Compared to more traditional approaches:
LLMs are slow
LLMs are inefficient
LLMs are expensive ($)
LLMs have reliability issues
LLMs are finicky
LLMs can and do change (Instability)
LLMs lack visibility
Benchmarking? Measuring performance?
Pump the Brakes
Traditional machine learning approaches can have much better visibility into the entire end-to-end process. This visibility can even include how a decision or prediction was made. They can also be better approaches for specific problems in particular domains. These approaches also make it far easier to benchmark, create ensembles, perform cross-validation, and measure performance and accuracy. Everyone hates data wrangling, but you learn something about your data, given all that wrangling. This familiarity helps you identify when things aren’t right. Having visibility into the entire process means you can also identify potential issues like target leakage or when a model might give you the right answer but for the wrong reasons, helping avoid a catastrophe down the road.
The friction in more traditional machine learning is a feature, not a bug, making it much easier to spot potential issues and create more reliable systems.
The friction in more traditional machine learning is a feature, not a bug
Lazy Engineering
On the surface, letting an LLM figure everything out may seem easier. After all, Andrew Ng claims something similar. In his first course on Deeplearning.ai ChatGPT Prompt Engineering for Developers He mentions using LLMs to format your data as well as using triple backticks to avoid prompt injection attacks. Even the popular LangChain library instructs the LLM to format data in the same way. Countless others are creating similar tutorials flooding the web parroting this point. Andrew is a highly influential person who’s helped countless people with this training by making machine learning more accessible. With so many people telling others what they want to hear, as well as the accessibility of tools like LangChain, this will have an impact, and it’s not all positive.
One of the goals of software engineering should be to minimize the number of potential issues and unexpected behaviors an application exhibits when deployed in a production environment. Treating LLMs as some sort of all-capable oracle is a good way to get into trouble. This is for two primary reasons, lack of visibility and reliability.
Black Boxes
A big criticism of deep learning approaches has been their lack of transparency and visibility. Many tools have been developed to try and add some visibility to these approaches, but when maximized in an application, LLMs are a step backward. A major step backward if you count things like OpenAI’s Code Interpreter.
The more of your application’s functionality you outsource to an LLM, the less visibility you have into the process. This can make tracking down issues in your applications when they occur almost impossible. And when you can track problems down, assuming you can fix them, there will be no guarantee that they stay fixed. Squashing bugs in LLM-powered applications isn’t as simple as patching some buggy code.
Right, Probably
LLMs are being touted as a way to take on more and more functionality in the software being built, giving them an outsized role in an application’s architecture. Any time you replace a more reliable deterministic method with a probabilistic one, you may get the right answer much of the time, but there’s no guarantee you will. This means you could have intermittent failures that impact your application. In more extreme cases, these failures can cascade through a system affecting the functionality of other downstream components.
For example, anyone who has ever asked an LLM to return a single-word result will know that sometimes it doesn’t, and there’s no rhyme or reason why. It’s one of the classic blunders of LLMs.
So, you may construct a prompt stating only to return a single word, True or False, based on some request. Occasionally, without warning and even with the temperature set to 0, it will return something like the following:
The result is True
Not the end of the world, but now translate this seemingly insignificant quirk into something more impactful. Your application expected a result from an LLM formatted in a certain way. Let’s say you wanted the result formatted in JSON. Now, your application receives a result that isn’t JSON or maybe not properly formatted JSON, creating an unexpected condition in your application.
Suppose we combine this reliability issue with the lack of visibility. In that case, it can lead to some serious issues that may be intermittent, hard to troubleshoot, and almost impossible to fix without reengineering. In a more complex example, maybe you’ve sent a bunch of data to an LLM and asked it to perform a series of actions, some including math or counting, and return a result in a particular format. A whole mess of potential problems could result from this, all of which are outside your control and visibility.
Not to mention a big point many gloss over, deploying your application in production isn’t the end of your development journey. It may be the beginning. This means you will need to perform maintenance, troubleshooting, and improvements over time. All things LLMs can make much more difficult when functionality is maximized.
To summarize, outsourcing more and more application functionality to an LLM means that your application becomes less modular and more prone to unexpected errors and failures. These are issues that Matthew Honnibal also covers in his great article titled Against LLM Maximalism.
The Slow and Inefficient Slide
In some use cases, it may not matter if it takes seconds to return a result, but for many, this is unacceptable. Having multiple round trips and sending the same data back and forth may be necessary due to different use cases because a character changed or because of context window size, which also adds to the inefficiency. Even if the use case isn’t critical and inefficiencies can be tolerated, that’s not the end of the story.
There are still environmental impacts due to this inefficiency. It requires much more energy consumption to have an LLM perform tasks than more traditional methods. For example, searching for a condition with a RegEx vs. sending large chunks of data to an LLM and letting the LLM try and figure it out. The people ranting and raving constantly about the environmental impacts of PoW cryptocurrency mining are incredibly silent on the energy consumption of AI, even as former crypto miners turn their rigs toward AI. Think about that next time you want to replace a method like grep with ChatGPT or generate a continuous stream of cat photos with pizzas on their head.
LLMs Change and So Do You
Any check of social media will show that at the time of this writing, there have been quite a few people claiming that GPT-4 is getting worse. There’s also a paper that explores this.
There’s some debate over the paper and some of the tests chosen, but for the context we are discussing in this post, the why an LLM might change isn’t relevant. Whether changes are because of cost savings, issues with fine-tuning, upgrades, or some other factor aren’t relevant when you count on these technologies inside your application. This means your application’s performance can worsen for the same problems, and there isn’t much you can do about it but hope if you are consuming a provider’s model (OpenAI, Google, Microsoft, etc.) This can also lead to instability due to the provider requiring an upgrade to a newer version of the hosted model, which may lead to degraded performance in your application.
Demo Extrapolation
The problem is that none of the constraints and issues may surface for demos and cherry-picked examples. Actually, the results can look positive. Positive results in demos are a danger in and of themselves since this apparent working can mask larger issues in real-world scenarios. The world is filled with edge cases, and you may be running up a whole bunch of technical debt.
Hypetomisim and Sunken Cost
There’s a sense that technology and approaches always get better. Whether this is from Sci-fi movies or just because people get a new iPhone every year, maybe a combination of both. Approaches can be highly problem or domain-specific and not generalize to other problem areas or at least not generalize well. We don’t have an all-powerful single AI approach to everything. Almost nobody today would allow an LLM to drive their car. However, some have hooked them up to their bank accounts. Yikes!
But you can detect an underlying sense of give it time in people’s discussions on this topic. Whenever you point out issues you usually get, well GPT-5 is gonna… This goes without saying that ChatGPT is based on a large language model, and large language models are trained on what people write, not even what they actually think in certain cases. They perform best on generative tasks. On the other hand, tasks like operating a car have nothing to do with language. Sure, you could tell the car a destination, but every other operation has nothing to do with language. It’s true that LLMs can also generate code, but do you want your car to generate and compile code while driving it? Let me answer that. Hell no. Heed my words, maybe not this use case, but something in the same order of stupid is coming.
Developing buggy software in the hopes that improvements are on the way and outside your control is not a great strategy for reliable software development.
Developing buggy software in the hopes that improvements are on the way and outside your control is not a great strategy for reliable software development. I’ve heard multiple stories from dev teams that they continue to run buggy code with LLM functionality and make excuses for apparent failures because of sunken costs.
The hype has led to a new form of software development that appears to be more like casting a spell than developing software. The AI hustle bros want you to believe everything is so simple and money is just around the corner.
Now’s a good time to remind everyone that fantasy sells far better than reality. Lord of the Rings will always sell more books than one titled Eat Your Vegetables. Trust me, as most of my posts are along the lines of Eat Your Vegetables posts, I make no illusions that every AI hustler’s Substack making nonsensical and unfounded predictions is absolutely crushing me in page views.
Engineering Amnesia
In a development context, we may forget that better methods exist or allow ourselves to reintroduce known issues that cause cascading failures and catastrophic impacts on our applications. This isn’t without precedent.
The LAND attack came back in Windows XP after it was known and already mitigated in previous Windows OSs. ChatGPT plugins are allowed to execute in the context of each other’s current domains, even though we’ve seen time and time again how this violates security. The Corrupted Blood episode was a failure to understand how the containment of a feature could cause catastrophic damage to an application, so much so that it forced a reset. And, of course, don’t even get me started on the Web3 space. I mean, who wouldn’t want tons of newly minted developers creating high-risk financial products without knowledge of known security issues? It was fascinating to see security issues in high-impact products for which standard, boring, and known security controls would have prevented them. These are just a couple off the top of my head, and there are many more.
As new developers learn to use LLMs to perform common tasks for which we have better, more reliable methods, they may never become aware of these methods because their method just kind of works.
Avoiding Issues
The perplexing part of all of this is that these issues are pretty easy to avoid, mainly by thinking carefully about your application’s architecture and the features and components you are building. Let me also state that these issues won’t be solved by writing better prompts.
Reliability and visibility issues won’t be solved by writing better prompts
There’s the perception that using an LLM to figure everything out is easier than other methods. On the surface, it may appear that there’s some truth to that. It’s also easier to spend money on a credit card than to make the money to pay the bill. So, it’s the case that you may be kicking the can down the road. Avoiding these issues isn’t hard, and a bit of thought about your application and its features will go a long way.
Look at your application’s features. Break these features down into functional modules. The goal of breaking down these features into smaller components is to evaluate the intended functionality to determine the best approach for the given feature. At a high level, you could ask a few questions with the goal of determining the right tool for the processing task.
Does the function require a generative approach?
Are there existing, more reliable methods to solve the problem?
How was the problem solved before generative AI? (Potential focusing question if necessary)
Is there a specific right or wrong answer to the problem?
What happens if the component fails?
These questions are far from all-encompassing, but they are meant to be simple and provide some focus on individual component functionality and the use case. After all, LLMs are a form of generative AI, and therefore, they are best suited to generative tasks. Asking if there’s a specific right or wrong answer is meant to focus on the output of the function and consider if a supervised learning approach may be a better fit for the problem.
We have reliable ways of formatting data, so it’s perplexing to see people using LLMs to perform data formatting and transformations, especially since you’ll have to perform those transformations every time you call the LLM. Asking these questions can help avoid issues where improperly formatted data can cause a cascading issue.
Example
Let’s take a simple example. You want a system that parses a stream of text content looking for mentions of your company. If your company is mentioned, you want to evaluate the sentiment around the mention of your company. Based on that sentiment, you’d like to write some text addressing the comment and post that back to the system. We break this down into the following tasks below.
For parsing, analysis, and text generation steps, it would be tempting to collapse all of them together and send them to an LLM for processing and output. This would be maximizing the LLM functionality in your application. You could technically construct a prompt with context to try and perform these three activities in a single shot. That would look like the following example.
In this case, you have multiple points of failure that could easily be avoided. You’d also be sending a lot of potentially unnecessary data to the LLM in the parsing stage since all data, regardless of whether the company was mentioned, would be sent to the LLM. This can substantially increase costs and increase network traffic, assuming this was a hosted LLM.
You are also counting on the LLM to parse the content given properly, then properly analyze and then, based on the two previous steps, properly generate the output. All of these functions happen outside of your visibility, and when failures happen, they can be impossible to troubleshoot.
So, let’s apply the questions mentioned in the post to this functionality.
Parsing
Does the function require a generative approach? No
Are there existing, more reliable methods to solve the problem? Yes, more traditional NLP tools or even simple search features
Is there a specific right or wrong answer to the problem? Yes, we want to know for sure that our company is mentioned.
What happens if the component fails? In the current LLM use case, the failure feeds into the following components outside the visibility of the developer, and there’s no way to troubleshoot this condition reliably.
Analysis
Does the function require a generative approach? No
Are there existing, more reliable methods to solve the problem? Yes, more traditional and mature NLP tasks for sentiment analysis
Is there a specific right or wrong answer to the problem? Yes
What happens if the component fails? In the current LLM use case, the failure feeds into the following text generation component outside the developer’s visibility, and there’s no way to troubleshoot this condition reliably.
Text Generation
Does the function require a generative approach? Yes
Are there existing, more reliable methods to solve the problem? LLMs appear to be the best solution for this functionality.
Is there a specific right or wrong answer to the problem? No, since many different texts could satisfy the problem
What happens if the component fails? We get text output that we don’t like. However, since the previous steps happen beyond the developer’s visibility, there’s no way to troubleshoot failures reliably.
Revised Example
After asking a few simple questions, we ended up with a revised use case. This one uses the LLM functionality for the problem it’s best suited for.
In this use case, only the text generation phase uses an LLM. Only confirmed mentions of the company, along with the sentiment and the content necessary to write the comment, are sent to the LLM. Much less data flows to the LLM, lowering cost and overhead. By using more robust methods, much less can go wrong as well, and less likely to have cascading failures affecting downstream functions. When something does go wrong in the parsing or analysis stages, troubleshooting is much easier since you have more visibility into those functions. So, breaking down this functionality in such a way means that failures can be more easily isolated and addressed, and you can improve more reliably as the application matures.
Now, I’m not claiming that this is a development utopia. A lot can still go wrong, but it’s a far more consistent and reliable approach than the previous example.
After talking with developers about this, some of the questions I’ve received are along the lines of, “There are better methods for my task, so if we can’t cut corners, then why use an LLM at all?” Yes, that’s a good question, a very good question, and maybe you should reevaluate your choices. This is my surprised robot face when I hear that.
LLMs Aren’t Useless
Once again, I’m not saying that LLMs are useless or that you shouldn’t use them. LLMs fit specific use cases and classes of functionality that applications can take advantage of. For many tasks, there’s the right tool for the job or at least a righter tool for the job. However, this right tool for the right job approach isn’t what’s being proposed in countless online forums and tutorials. I’m concerned with a growing movement of using LLMs as some general-purpose application functionality for tasks that we already have much more reliable ways of performing.
Conclusion
Will we inhabit a sprawling landscape of digital decay where everything rests on crumbling foundations? Probably not. But there will be a noticeable shift in the applications we use on a daily basis. But it doesn’t have to be. By being choosy and analyzing functionality where LLMs are best suited, you can make more reliable and robust applications, and the environment will also thank you.
2023 is going to be an interesting year for generative AI. Past the demos of the previous year, there’s going to be a big push on monetization. This application and integration into products will have a displacing effect and this effect will have a disproportionate impact on certain areas, mainly in the creative arts.
Note: All images in this post were generated with the prompt, “generate a stock photo image that is just okay and mildly pleasing to a human“
Perspective Mismatch
I see quite a few people making statements like, “AI isn’t going to replace people. People who use AI will replace people who don’t.” Or some form of this statement. This is usually followed by a hearty high-five at their insight. The problem with this statement is it just doesn’t reflect reality for certain types of jobs. To put this in another context, this is like saying, “Food service robots won’t replace food service workers. Food service workers who don’t use robots will be replaced.”
These comments are often made by people in positions that have no visibility into impacted areas. If you are a developer who finds a productivity boost from CoPilot or ChatGPT, you have a much different perspective than the millions of independent artists, creatives, and copyrighters across the globe. The warning signs are here. This isn’t AI hate or denialism. This is reality.
2023 will be the year where you start seeing freelance creatives losing opportunities as the impact of generative AI hits freelancers and the gig economy. Jobs will be eliminated or devalued to the point where it isn’t worth it.
From Demo to Application
Last year was the year of the demo, the time to showcase the novelty. Demos like Dall-E, Stable Diffusion, and ChatGPT were everywhere. To quote the philosopher Steven Pearcy, “Nobody rides for free.” In 2023 the novelty is wearing off and the check comes due. These systems cost money, and the need to monetize is here.
This year will witness a rapid expansion of generative AI in all areas with a low cost of failure. Everything gets an AI assistant. This assistant mindset will put the tools much closer to everyone. You won’t need to go to a website or use an API to use the tools. They’ll be built into the things you use on a daily basis. Microsoft is investing billions of dollars into OpenAI, and comments from Yann LeCun from Meta about generative models being built directly into Facebook for creative activities. Notion is beta testing a generative writing assistant integrated into the tool. And the list goes on and on.
ChatGPT was a great demo, but not really overly unique. Other large tech companies have similar tools but are more conservative about how they use and release them. Well, the floodgates are open.
Good Enough is Fine
Creative arts are an area ripe for disruption and democratization, aka devaluation and elimination. In the areas of creative arts, the impact of failure for an AI system is low, making it a great target for AI, which tends to have high rates of failure. This is much different than, say, a self-driving car not recognizing a red light or a pedestrian in a crosswalk. In creative areas, If you don’t like something, just generate another one, or ten, or a hundred.
Human novelty won’t cut it for most regular creative tasks. Sure, some creatives will continue to find work, but the work won’t be the same and there’ll be far less to go around. Even though humans have the potential to bring something unique and ultimately deliver a better product, with the devaluation of artistic endeavors, good enough will be just fine.
This technology will most likely be justified under the heading of “advanced customization.” Being able to take something like an advertisement and custom tailor the content to specific groups or even possibly down to individuals. Today, you can target ads at specific groups of people, but in the future, you may not need to. By having some form of adaptive ad with adaptive content, the ad can tailor itself to the individual. Don’t get me wrong, this is an interesting technical problem but it creates a human problem. Once again, my tech friends are reducing everything down to the process of doing something and not the human aspect of the task. Whenever you have extreme customization and add scale, you always create a process with too much friction for human effort.
This is about the time that I hear the groaning about these creatives having the same access to tools that everyone else has. This is certainly true, but it’s not an equalizer at all. Even if creatives were able to keep pace, there’s a monumental satisfaction drop. If you are an artist who enjoys putting together graphics, having an AI generate a bunch of them isn’t the same as creating your own. If you are a VoiceOver artist, having an AI generate a voice isn’t the same as using your own voice. This isn’t the “eliminate the mundane work so humans can focus on more interesting things” promise from AI being fulfilled here.
I get the feeling in discussions on this topic that technologists equate creative writing to writing code.
I get the feeling in discussions on this topic that technologists equate creative writing to writing code. This is incredibly disconnected. Creative endeavors aren’t some problem to be solved or some slog that needs to be eliminated. In many cases, the slog is kind of the point. As someone who does both, I totally get it. It’s completely inefficient and hard to understand, but it’s the reality.
But this is irrelevant because creatives won’t be able to keep up, especially with these tools at everyone’s fingertips, tempting people to do it themselves. Many just trying to get tasks done will use the tools provided to them in the interface. They’ll wonder why they are paying someone to push the same buttons they can push right in front of them.
Why am I so confident? We have similar evidence for this trend in camera phones. Look at what camera phones and photo filters did to the photography industry. In the past, people would hire a photographer or have a lab touch up photos, but now people use an iPhone and smear a filter on it. This is true even for events as meaningful as their wedding. Sure, we still have photographers today, but the industry is pretty decimated. Many who could have made a living can’t even eke out a meager side hustle with this.
When I was growing up, I used to hear the term “starving artists.” I guess it’s time for creatives to realize that existence again. Even Fiverr will have to rebrand to Freeverr.
Near Future
They’ll notice their work first change, reduce in value, and then drop off.
Most immediately impacted will be freelance artists, graphic designers, writers, and copyrighters. They’ll notice their work first change, reduce in value, and then drop off. Below are a few examples of what I see happening very soon.
Freelance copyrighters, instead of being asked to write the copy themselves, will be asked to tweak and make adjustments copy generated from a tool. They’ll be asked to do this work for far less than they’d be paid to write the copy. In many cases, the copy will be tweaked in-house and the external copyrighter won’t be contacted.
Say you are part of some group that wants to have some t-shirts made. Instead of having an artist design the image and graphics for the shirt, you now use the web interface of the t-shirt company’s website to automatically generate unique artwork for you, bypassing the need for a freelance artist.
Artists are asked to become part of a working group where they receive a gift card for providing feedback on a swath of images generated by an AI for a stock photo site. The mechanical mashing of thumbs up and thumbs down is a stark contrast to the artistic activities to which they are accustomed. Less pay and less fulfillment.
What Do We Do?
So, what can be done about this? Nothing. It’s beautiful in its simplicity. There’s literally nothing we can do. Genies don’t fit back into bottles. I could say that companies should put an emphasis on hiring people to continue doing this work, but it’s not going to happen. And, maybe there’s nothing we should do. This may just be the natural part of human evolution toward becoming machines ourselves. If you look at some of the jobs impacted, these are uniquely human jobs.
If I have hope here, it’s that we begin to tire of everything being automatically generated and tailored specifically for us.
So, let’s pour one out for some of the jobs impacted in the near future. Here are a few off the top of my head, artists, graphic designers, stock photography, VoiceOver and voice actors, copyrighters, proofreaders, and a whole lot more. Coming soon to this space actors and actresses.
A couple of years ago, I said that the people who should really be worried about deepfakes are actors and actresses. Interesting thought, since many of these generative AI systems have NSFW protections built into them, pornography will continue to be made by humans. The future prospects of human actors and actresses look quite a bit different through this lens.
Who Really Loses?
Is humanity destined for a future where “creativity” is defined by just smashing the like button on the output of AI?
My biggest concern here isn’t the job loss, it’s what we are losing as humans. As I mentioned, these are jobs that were previously uniquely human. 65,000 years ago, our ancestors showcased their creative talents by painting on cave walls. They may have been memorializing events, but it’s a sure thing that some of them liked the activity and it gave them a sense of fulfillment.
Is humanity destined for a future where “creativity” is defined by just smashing the like button on the output of AI? Only time will tell.
The utopian promise of AI and automation was to free humanity up for more enjoyable pursuits, such as hobbies, but it seems AI is coming for these more enjoyable pursuits first. We’ve seen an explosion in machine learning models focused on creative activities that we normally associate with humans, such as writing a story, creating a visual work of art, or creating music. So, how will humans find value when both work and leisure activities are gone? What will we do instead? It’s a journey we’ll all embark upon very soon.
Generate
You’d have to live under a rock if you hadn’t heard of terms such as DALL-E or stable diffusion. Even Meta has their own generative model called Make-a-scene. These models create artwork based on a text prompt. For example, I used stable diffusion to generate the image below with the prompt “an artistic rendering of a robot caught in a bad dream.”
Generated Image of a Robot
Not the greatest prompt, but you see what the model created. With more time and tweaking, you can get very good results. AI models aren’t limited to generating images. Large language models (LLMs) have generative text capabilities, including the ability to write stories and movie scripts. An example of one of these models is GPT-3. There are also models generating music as well. That’s the three largest human artistic pursuits.
Sometimes the output from these models is rather comical or not good or not as good as a human, but it’s foolish to think it won’t get better.
It’s not hard to see where we’re headed. At some point, you’ll be able to specify by a text prompt for a video scene, and a model will generate a video of that scene for you.
This is legitimately cool technology. I’m not downplaying the technological aspects or accomplishments of the teams working on these projects. I’m pointing out there are some large unintended consequences for humanity that aren’t part of the discussion.
So What?
You might not think this is a big deal. Stick with me.
Let’s take a non-AI use case that had a large impact. What’s the real impact of everyone having a high-quality camera and a bunch of photo filters on their phone? Is it that you can take great pictures of your family? Or pets? Is it that camera companies have taken a sales hit? These may all be true, but not quite. The real impact is that people devalue the skills of photographers as well as the output.
People feel there’s a minimal difference between them and a professional photographer. Photographer and even working in photography used to be a legit career. A career that’s mostly been relegated to a hobby or side hustle.
We also devalue the output, the photo itself. I’ve heard people discussing photographers for their wedding say, “Can’t someone just snap a few photos on their phone for us?”
Technology made the quality of the capture better, but it didn’t make the photos better.
Technology made the quality of the capture better, but it didn’t make the photos better. The eye for a photo is something truly spectacular, but it’s a skill many people will never know. We are drowning in a world of high-quality and mediocre photos. There’s no friction, skill, or need to be selective.
I’m not saying I’d like to go back to a time before I could take a great picture with my phone. I wouldn’t. My point is that we devalue not only the skills of the people that technology replaces but also the output. But, it can get worse.
They Took Our Jobs, Second
For both jobs and hobbies, we don’t need Artificial General Intelligence (AGI). It can be done with the narrow AI we have today. So no human-level or superhuman intelligence is necessary.
The cost of failure for an artistic endeavor is much lower than for work activity. If a model generates a bad piece of art, you can just generate another one. If a self-driving semi-truck turns at full speed into a bus, that’s a different story. I still wouldn’t recommend truck driver as a career choice to any high school students, but it will be some time before we let trucks drive independently without human supervision.
The Big Picture
I’m not being an alarmist, but I am raising the alarm. Artistic endeavors are uniquely human and the resulting art is just a small piece of the larger puzzle.
What we really have is a satisfaction mismatch. Creating a piece of art, both good and bad, brings a certain satisfaction. Prompting a machine to do something creative on your behalf isn’t satisfying, and the novelty wears off quickly.
The effort and friction involved in creating art is part of the process. You discover what works and what doesn’t, and you even develop a personal style. You learn from your failures. When you use a generative model, you’ve invested nothing into the process, and as a human living the human experience, you get nothing in return.
Get Nothing
We should start thinking of these models as something David Krakauer would call Competitive Cognitive Artifacts. It’s not like these models make artists better. Not unless you want to consider humanity as nothing more than a cover band for AI. We’re mentally outsourcing this creativity to a model which doesn’t understand what it’s doing. It’s “seen” a bunch of things and does its best to produce what it’s asked for. The more things we outsource, the less capable we are as humans in the area being outsourced.
It’s not like these models make artists better. Not unless you want to consider humanity as nothing more than a cover band for AI.
An area where this outsourcing is more obvious is in driving. There are some born today that will never have to manually drive a car. Imagine driving down the highway in bad weather, and suddenly, the car asks you to take over. How capable would you be of navigating this situation without manual driving skills?
The brain is an incredibly connected device, and we often find that performing an activity may have a direct effect on some other part of the brain. Even if this effect is just reducing stress. So, it’s important to ask, What are we really losing when we outsource creative activities?
Creative endeavors also have a recharging effect. I always feel far more effective and solve problems better after I’ve worked on something creative. I form new connections and think of solutions I wouldn’t have otherwise. You don’t get the same effect from saying, “Generate me a picture of a dog on the moon.” However, it seems there’s a market for putting in even less thought by outsourcing the prompts too.
Missing The Journey
Here’s the question and my biggest concern, will younger generations avoid these artistic endeavors altogether? Why pick up painting or a musical instrument if it’s going to take you a decade to master the skill? Humans are already losing art contests to algorithms. Children not picking up art is a shame because only a very small part of creating art is the output. I doubt any artist will want to reflect on their life and say, “I wrote the best prompts!”
I doubt any artist will want to reflect on their life and say, “I wrote the best prompts!”
It’s also possible but highly unlikely that the opposite happens, but I wouldn’t hold my breath. When you first take up art, you only think about the output. You want to write a song or paint a picture. Your goal is only the finish line. No child is insightful enough to foresee and understand the larger journey and act of self-discovery art provides or have some vision about how working on art will better other parts of their life. It takes a while to understand you are getting something far more valuable out of the process other than the output. Adults also tend to stumble into these insights.
Compounding the issue is the fact that we’ve completely lost our ability to delay gratification, directly impacting the investment of time in art. Why spend days or weeks working on a song or mixing paints and working on layers when you can just create a prompt and get something in seconds?
Loss of Value
Where does humanity find meaningful value when both work and creative activities are outsourced to machines? This is something that’s often lost in the debate. It typically turns to responses like new jobs will emerge, or we’ll have a universal basic income, but it’s not often you hear about the topic of value. Value is a far more important topic.
I haven’t had many conversations on this topic because we are still pretty early, but I feel that people will tell us the metaverse will come to the rescue. Rather than writing music, you can pass your time viewing ads and playing games with bots and other humans. We’ll evolve!
You don’t really learn about yourself by playing video games, wandering a metaverse, or even spending more time on social media. These are activities where you spend time avoiding being yourself, not discovering who you are. These activities also don’t provide meaning and purpose. It’s a hollow and superficial sense of accomplishment when something arises. Not to mention, social and psychological evolution doesn’t happen at the pace of technological evolution.
My Dystopian Prediction
Driving more people online will lead to greater divides with more manipulation and surveillance. What happens when you seek knowledge in a world where facts and reality are debatable, and history is rewritten? You won’t find the truth. You find whatever it is you’re looking for. We’re getting a taste of that today. No matter what you believe, you’ll find evidence of it and with barely any effort.
In general, we’ll become much more tribal, more detached from what makes us human, more detached from reality, more encased in our bubbles and far more overconfident in our knowledge of the world having experienced far less of it.
We’ll put more value into our beliefs and create new religions, even though we won’t refer to them as such. Religions provide a set of rules and structure and the promise of a future payoff. We’ll enjoy the status and recognition that being a good member of this new religion affords us.
We still have religions today, even though technology, science, and society have changed. Unfortunately, belief systems have proven robust against these changes. This is partly due to their intolerance of scrutiny and criticism. It’s this intolerance and lack of self-reflection that we carry with us into the digital domain.
No amount of facts can compete with what you believe.
What Can We Do
I have one suggestion to start with, keep school art programs.
I always get mad when people say, “Why do we teach art in school? It’s not like these kids will become Picasso or something.” Unfortunately, this sentiment isn’t uncommon, and many school art programs get cut. This isn’t the point of art programs. We shouldn’t replace art class with a programming class because it “seems” more practical.
One of the best things we can do is keep art classes and programs in school. It’s time set aside dedicated to art. Not playing with a phone or a video game. It’s an opportunity for kids to potentially stumble into some of the insights they wouldn’t discover otherwise. They can then use this insight in their programming class.
What would be great is if some of the tech companies creating technology solutions funded art programs in schools.
This isn’t a one-for-one trade, but it’s something. It’s a start.
Conclusion
Genies don’t fit back in bottles. The time to start thinking about this is now. We have kids in school today that will never have an art class and may never manually drive a car. We need to start thinking about how we fill the value gaps that technology creates before humanity careens off the road.
This technology is moving faster than many realize. We are nearing a world where instead of someone in a local band saying, “Check out my song.” You have millions of people saying, “Check out my feature film.” I bet you wish YouTube displayed the number of dislikes now.
I wanted to start my refreshed blog with a post on Deepfakes, but probably not highlighting the threat you expect. For the past couple of years, I’ve said the real threat from Deepfakes is different from the one discussed most of the time. There’s a lot of handwaving and hype focused on one specific threat, but this can create a distraction from some profound and lasting issues. Let’s look at a couple of other threats posed by DeepFakes and examine why these have a more lasting impact.
Narrative Evidence
When you think of the danger from Deepfakes, you are probably thinking about their ability to convince people something happened that didn’t. This threat is something I call narrative evidence because you are using the content in an attempt to show evidence in support of some larger story. It’s this issue that steals all of the oxygen on the topic. The threat’s stated impact is that it tears at the fabric of reality, and people will believe things because they see and hear it. Although this impact isn’t false, it doesn’t take into account certain actualities.
The fabric of reality is already torn. If anything proves this, it should be the events of 2020. We’ve seen people burn down 5G towers and believe that a major company was shipping children in their furniture. At this moment in the United States, millions of people believe something happened that didn’t with no evidence and no proof. These falsehoods are all perpetuated without the benefit of Deepfakes.
Let’s consider an example In 2019, there was an altered video of Speaker Nancy Pelosi making the rounds on social media. This video was slowed, making her seem as though she was slurring her speech and intoxicated. No high-tech tools were used. Now, how would a Deepfake have changed this? The reality is, it probably would have made little difference. People who wanted it to be true would share it, while others would not.
Thankfully, the creators of fake content are rarely subtle. Someone generating content for Speaker Pelosi would have her saying something about how she enjoys the nourishing effects of child blood or something equally as ridiculous. This ridiculousness is an indicator of future use. In the future, Deepfakes won’t be a tool used to convince people an event happened but instead used to excite a particular group’s existing biases, in much the same way fake content and memes do today. This is because provenance and reality don’t matter in this context.
In the future, Deepfakes won’t be a tool used to convince people an event happened but instead used to excite a particular group’s existing biases.
As resources become more available and tools get easier to use, Deepfakes technology will remove the friction in creating fake content, but this also has a downside for its purveyors. Increased availability and simplification will generate a deluge of fake content, but this increase will normalize the content and make people tune it out. So, this fake content won’t be a tool to expand a particular viewpoint to new people, mostly keep the current crop engaged. While the technology catches up, there is a good bet we’ll see an expansion of services offering Deepfakes as a Service (DFaaS).
The fact of the matter is, we underestimate people’s biases when they evaluate content, and people have gotten pretty good at pwning themselves.
Deepfakes in Attacks
What about the Deepfakes used in attacks? It’s true, there are a couple of instances of Deepfakes being used in attacks, but these are exceptions and not the rule. In general, humans aren’t good at envisioning threats that haven’t happened yet, but once they happen, they do adapt. This adaptation will be the same for these attacks. The success of these attacks only work while the novelty is high, and the novelty wears off quickly.
The success of these attacks only work while the novelty is high.
What About Evidence of a Crime?
I mentioned the word evidence, so what about Deepfakes being used in a court of law? It’s unlikely that this would become a real issue in criminal court. It’s unlikely because there’s usually not a single piece of evidence in a case, so corroborating details wouldn’t exist. Also, techniques are getting better to detect manipulations that wouldn’t survive the scrutiny faced in a court of law. Is it impossible? Certainly not depending on the situation, but it is doubtful that this would become some widespread issue.
Still a Threat?
In the short term, narrative evidence attacks still pose a threat and are something we should be conscious of, so I’m not suggesting we write this threat off. The novelty value is still relatively high. However, I consider narrative evidence attacks more of a short term threat and won’t be the most impactful and long-lasting effect of Deepfakes. In short, the risk is overhyped, not non-existent, and my goal is to get people to focus on some of the more long-lasting problems.
Lasting Problems
There are several threats from DeepFakes, but the two of the most lasting and impactful fall under the following categories:
Reality Denial
Harassment
Reality denial is the opposite of the threat most people claim. The mere existence of Deepfakes is enough for people to question legitimate content. Anytime someone sees evidence of something they don’t like, they can just claim it’s a DeepFake. This situation can have massive ripple effects. I mean, how do you get a fair trial by a jury if the jury is willing to mentally throw out legitimate evidence?
Weaponizing backlash against legitimate content is also much easier to engineer because it takes no effort at all. All of this conducted with no technology, no constructions, and no time. The impact is everyone from friends to nation states can merely raise the question of the content’s provenance, and for many who are biased in that direction, it will be enough. This is the threat that should scare people, but it’s not the only threat. There’s another that can affect you personally.
Harassment
Deepfakes have the ability to cause harm in instances where provenance and reality aren’t important. Here’s a question to ponder, does it matter whether the fake nudes of you shared online are real or fake? Deepfakes have the ability to take bullying and harassment to the next level since you can steal someone’s likeness and put them in all manner of situations. These situations include pictures, audio, and video. In most cases, it doesn’t matter whether the content is real or not. The impact is the same.
In October of 2020, I reviewed and provided feedback on a report before publication on Automating Image Abuse. The report detailed a Telegram channel where you could strip the clothes off of individuals. The original incarnation of this software was called DeepNude, and that term has stuck to all manner of technology concerning the removal of clothing.
Harassment will be the real legacy of Deepfakes.
Harassment will be the real legacy of Deepfakes. Consider how ease of use and availability of tools makes harassment and bullying much easier. In the near future, anyone who wants to generate this kind of content will have an outlet for doing so.
This is an area where the legal system can help, and we are starting to see some anti-Deepfake laws, but unfortunately, they are focusing on issues of narrative evidence and not harassment. This issue is something I think will change over the next few years, but the legal system moves slowly. Online platforms and social media companies can help as well, by building tools and punishing users spreading harmful content. Unfortunately, short of legal assistance and cooperation of social media companies, harassment may be one of those cultural issues we have to learn to live with for quite some time.
The Entertainment Industry
The entertainment industry is who should be worried about the technology powering Deepfakes. The disruption caused will be particularly impactful to actors and actresses, meaning they may be out of a job in the future. It would be a mistake to think that the generated content of the future will resemble the CGI of the past.
As an example, the creators of South Park made a Deepfakes television show called Sassy Justice and can be viewed on YouTube. The show features a cast of celebrities (all fake) and, like most things the South Park creators do, is entertaining and educational, performed in an over the top fashion.
In the future, availability and advancements will make it easier for regular people to generate their own worlds, people, monsters, etc. It may very well be that in the not too distant future, people are begging you to watch their feature film like a lot of artists do about their songs today. So it’s not all doom and gloom, depending on your perspective.
In a post-Covid19 world where social distancing and other environmental concerns impact real film shoots, a generated alternative could prove lucrative and allow movie studios and amateurs alike to increase the content.
Conclusion
Genies rarely fit back into bottles, and we need to come to grips with the fact that the technology is here to stay. Focusing only on the narrative evidence aspect of Deepfakes takes attention away from the long-lasting threats. This lack of awareness is apparent in the anti-Deepfakes laws being drafted. We need to make sure we highlight the other threats, such as harassment, so they get more attention from lawmakers and social media companies.